Are you wondering whether Rockwell Tools is still around and reliable for your next project? You’re not alone.
Many DIY enthusiasts and professionals ask the same question when choosing power tools that won’t let them down. Knowing if Rockwell Tools is still in business—and who stands behind the brand—can save you time, money, and frustration. You’ll discover the truth about Rockwell’s current status, who owns the brand today, and why it might still be a smart choice for your toolbox.
Keep reading to get the full picture and make an informed decision on your next tool purchase.
Rockwell Tools Brand Today
Rockwell Tools remains a recognized name in power tools. The brand continues under new ownership and management. It focuses on providing quality tools for both professionals and hobbyists. The brand’s products include power tools, woodworking tools, and accessories.
Rockwell Tools blends innovation with affordability. Its tools serve users who want reliability without high costs. The brand has evolved but maintains its core values of durability and performance.
Ownership By Positec Tool Corporation
Positec Tool Corporation owns Rockwell Tools. This company is based in China. It acquired Rockwell to expand its tool portfolio. Positec manages design, manufacturing, and sales of Rockwell products. The company ensures the brand meets modern standards and user needs.
Headquarters And Manufacturing Locations
Rockwell Tools’ North American headquarters is in Charlotte, North Carolina. The main headquarters of Positec is in Suzhou, China. Manufacturing primarily takes place in China. This setup helps keep production costs lower. It also allows Rockwell to offer competitive pricing.
Other Brands Under Positec
Positec owns several other brands besides Rockwell. WORX is one of its well-known brands. WORX focuses on lawn and garden tools. Another brand is Master Mechanic, which targets budget-conscious buyers. These brands share Positec’s focus on quality and value.

Credit: www.rockwelltools.com
History Of Rockwell Tools
Rockwell Tools has a rich history rooted in innovation and quality. The brand has gone through significant changes over the years. Understanding its past helps us see how it remains relevant today.
The journey of Rockwell Tools reflects shifts in ownership and market focus. It started as part of a large industrial company before becoming a distinct power tool brand. This history shapes the products and reputation it holds now.
Rockwell International Legacy
Rockwell Tools began as a division of Rockwell International. This company was a major player in aerospace and industrial manufacturing. Rockwell International built a strong foundation in technology and engineering. Their tools were known for durability and innovation. The legacy of quality continues to influence the brand today.
Transition And Brand Evolution
In the early 2000s, Rockwell International split into separate entities. Rockwell Tools transitioned to new ownership. Positec Tool Corporation acquired the brand and redefined its focus. Positec is a global company with headquarters in China and North America. They brought fresh energy and expanded the product range. This change helped Rockwell Tools reach a wider audience.
Key Milestones And Changes
Rockwell Tools launched several new products under Positec’s management. The company invested in design and technology upgrades. They introduced tools for both professionals and hobbyists. The brand expanded into different markets globally. Rockwell Tools remains active, producing reliable power tools today. These milestones show its growth and adaptation over time.
Current Product Lineup
Rockwell Tools continues to offer a solid range of products designed for various DIY and professional tasks. Their current lineup includes tools that focus on durability, ease of use, and value. The brand maintains a presence in the power tools market, catering to different needs and skill levels. The lineup reflects a balance of traditional and modern tools, ensuring options for many users.
Power Tools Available
Rockwell Tools offers cordless drills, saws, sanders, and grinders. These tools often come with rechargeable batteries for convenience. The lineup also includes multi-tools, routers, and specialty woodworking equipment. Each product aims to provide reliable performance at a competitive price. The tools suit home improvement projects and light to medium professional work.
Target Customers
Rockwell targets DIY enthusiasts and hobbyists seeking affordable tools. The brand also appeals to small contractors who need dependable equipment without a high cost. Beginners find Rockwell tools user-friendly and straightforward. Experienced users appreciate the mix of basic and advanced features. The lineup suits those who want quality tools without complex controls.
Innovations And Features
Rockwell tools include features like brushless motors for longer life. Many products have ergonomic designs to reduce user fatigue. Battery technology focuses on fast charging and long runtime. Some tools offer multi-functionality to handle various tasks with one device. The brand also integrates safety features such as automatic shutoff and overload protection.

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Where To Buy Rockwell Tools
Finding Rockwell tools is easier than many expect. The brand continues to be available through trusted sellers. Knowing where to buy Rockwell tools helps ensure genuine products and good service. Buyers can choose from physical stores or online shops. Both options offer a range of tools for different needs.
Major Retailers
Many big retailers carry Rockwell tools. Home improvement stores often stock their power tools. These places let customers see and test tools before buying. Popular chains like Lowe’s and Ace Hardware usually have Rockwell products. Visiting local stores also allows for personal advice from staff.
Online Availability
Online stores provide a wide selection of Rockwell tools. Websites like Amazon and eBay offer competitive prices. Official Rockwell websites also sell tools directly. Shopping online gives access to user reviews and detailed descriptions. Delivery options vary, often with fast shipping available.
Warranty And Support
Rockwell tools come with manufacturer warranties. These cover defects and certain repairs for a set time. Registering the product online helps activate the warranty. Customer support is reachable through phone or email. Authorized sellers often assist with warranty claims.
Rockwell Tools Market Reputation
Rockwell Tools has maintained a notable presence in the power tool market for years. The brand is recognized for offering affordable and versatile tools aimed at DIYers and hobbyists. Its reputation is shaped by customer feedback, product comparisons, and overall quality. Understanding Rockwell’s market reputation helps users decide if these tools fit their needs.
Customer Reviews
Many customers praise Rockwell Tools for ease of use and good value. Users often mention the tools perform well for small projects around the home. Some reviews note occasional issues with durability under heavy use. Overall, the brand receives mixed but generally positive feedback from buyers. Customers appreciate simple designs and affordable prices.
Comparison With Competitors
Compared to brands like DeWalt and Makita, Rockwell Tools target casual users. Its tools often cost less but may lack advanced features. Professionals tend to prefer more robust brands for demanding tasks. Rockwell competes well in the budget segment but is not the first choice for heavy-duty work. The brand serves a niche between entry-level and professional tools.
Quality And Durability
Rockwell Tools offer solid performance for light to medium jobs. The materials used are decent but not top-tier. Some products show wear faster than premium brands. The company focuses on balancing cost with functionality. For occasional use, Rockwell tools hold up well and deliver reliable results.
Future Prospects
The future of Rockwell Tools holds promise amid a changing market. The brand continues to adapt and expand under Positec Tool Corporation. This section explores how Rockwell aims to grow, respond to industry trends, and develop new products. Understanding these factors helps us see what lies ahead for Rockwell Tools.
Brand Growth Plans
Rockwell Tools plans steady growth through innovation and wider reach. The brand targets both professional users and DIY enthusiasts. Expanding online sales and retail partnerships plays a key role. Positec invests in marketing to boost brand awareness. Rockwell also focuses on improving product quality and customer support.
Industry Trends Impact
Trends in power tools shape Rockwell’s strategy significantly. Demand for cordless and battery-powered tools rises fast. Users want tools that are lightweight, durable, and easy to use. Smart technology integration is gaining attention. Rockwell adapts by adding features that meet these new demands. Environmental concerns push for more energy-efficient products as well.
Potential Product Developments
Rockwell is likely to introduce new tools with advanced features. Improved battery life and faster charging are expected. The brand may expand into outdoor and garden tool categories. Enhanced safety features and ergonomic designs are priorities. Rockwell could also explore smart tool connectivity and app integration. These developments aim to make work easier and more efficient.

Credit: www.rockwelltools.com
Frequently Asked Questions
Is Rockwell Power Tools Still In Business?
Rockwell power tools remain in business, owned and distributed by Positec Tool Corporation. They operate from Charlotte, North Carolina.
What Is Rockwell Called Now?
Rockwell International is now called Rockwell Automation. It trades under the symbol “ROK” on the stock market.
Who Makes Rockwell Tools?
Positec Tool Corporation, a China-based company with North American headquarters in Charlotte, North Carolina, makes Rockwell Tools.
When Did Rockwell Go Out Of Business?
Rockwell International went out of business in 2001. It split into several companies, including Rockwell Automation and Rockwell Collins.
Conclusion
Rockwell Tools remains active and available today. The brand belongs to Positec Tool Corporation, which manages design and distribution. Products continue to reach customers worldwide. This means users can still trust Rockwell for power tools. The company focuses on quality and innovation.
You can find their tools online and in stores. Rockwell Tools has adapted well over time. It stays relevant in the competitive tool market. For anyone wondering, yes—Rockwell Tools is still in business.






